Part of Fowler Performance Coaching, I specialize in working with women who are building something extraordinary, whether that’s a business, financial independence, or a life that finally feels like theirs.
As a female founder, you are creating your own path and identity.
You might be navigating isolation, change, and the gap between what you want from life and what’s actually happening. You need someone who gets that it’s all connected.
You’ve built something. A business that exists, that serves people, that matters.
Whatever industry you are in, or whatever business you own: you started it, you run it, and you’re realizing there’s another level available to you.
You’re in a new season. The rules that got you here don’t apply anymore. You’re ready to stop adapting to everyone else’s expectations and start building intentionally. More aligned with who you’re becoming.
You’re not looking for someone to fix you or tell you what you’re doing wrong.
You’re looking for someone who can help you answer the questions that actually matter:
Who am I beyond the business and the roles I play?
What do I actually want from this next season of life?
How do I build something sustainable that doesn’t require me to sacrifice everything?
What’s the difference I want to make in myself and in others?
You’re ready to integrate business and life.
To build from your actual value, not from what you think you’re supposed to do.
You’re ready to go ALL IN.
This is integrated coaching, where business and life transform together.
We don’t just work on your business strategy. We work on you, the human behind the business. Because your capacity, clarity, and alignment are what everything else depends on.
We work on what matters to you. I hold you as accountable as you need me to, and I walk alongside your entrepreneurial journey.
Business, life, identity, health, relationships, purpose….it’s all connected. And together, we work on what matters most to you.
I spent 8+ years building and running Interest Marketing, a boutique marketing agency. I created and sold online courses, making $24K on one product. From the outside, I had it figured out.
But a few years ago, I started to shift, I hired a therapist, and I started a clean up of my own mental operating system. Almost 5 years of therapy, different modalities, hundreds of books, podcasts and learnings ….and here I am — not done yet. And I feel very grateful to share this with my clients. To help them grow into the version of themselves they have been waiting for.
That process taught me something crucial: you can’t separate the business from the human running it.
The stories I was telling myself about who I was, what I was capable of, what I deserved, all of those stories were running everything. My business decisions, my relationships, my health, my sense of worth. All of it.
Fast forward to today, and I’ve been cleaning up the stories that no longer serving me for years. And, as new ones develop, and old ones pivot …it takes a regular audit of self, feeling and where I’m at.
Now I’m part of Fowler Performance Coaching, where I specialize in working with female founders who are ready to audit their own stories and rebuild from there.
I’m a Jay Shetty Certified Life and Success Coach, with training in:
I’m also the CFO of Fowler Performance Coaching, which allows me to work alongside other coaches to raise the standard of support in our profession.
Coaching isn’t something I stumbled into. It’s what I’ve been preparing for.
Tools and reflections for those who want to begin this work on their own. Thoughtful, simple, and designed to help you build clarity and capacity before, during, or instead of coaching.
All Rights Reserved. Donita Fowler. 2025.